Sage Appliances - Fat Sick & Nearly Dead Launch

Fat -sick -and -nearly -dead

iD

Following the successful launch of our Sage in-store demonstrator programme in John Lewis stores across the UK; last week saw the UK premiere of Fat Sick & Nearly Dead.

This inspiring award-winning documentary chronicles Joe Cross’ personal mission to regain his health. 100 pounds overweight and suffering from a debilitating autoimmune disease Joe vows to only drink fresh fruit and vegetable juice for 60 days in a bid to turn his life around.

iD In-store brand ambassadors were on hand at the premier in Leicester Square to demonstrate the Sage by Heston Blumenthal Juicer that saved Joe’s life.

Sage Photo

Joe Cross pictured with iD In-store demonstrators in John Lewis Oxford Street

Since the premiere sales of the Sage juicer have certainly been keeping our in-store demonstrators busy as the UK gears up for a summer of juicing!

 

Sage Instore

059__MG_4217-Low Res - Copy

iD In-store demonstrators showing a customer how to use other products in the Sage by Heston Blumenthal range.

0 Responses to "Sage Appliances - Fat, Sick & Nearly Dead Launch"

Leave a reply

Enter your details below:

Name:

Please enter your name.

Email:

Please enter your email address.

Website:

Comment:

Please enter a comment.

Search iD

Get in touch with us