Here at iD, we understand better than anyone the pitfalls and hazards that can occur when producing an experiential campaign brief. That’s why we’ve drawn on over 21 years experience as one of the UK’s leading experiential agencies to share some of our top tips.
From understanding the right size of a brief, to a walkthrough checklist of things you need to include, our guide to writing a successful experiential brief will give you everything you need to help produce a truly outstanding brief and with it the delivery of a highly effective experiential campaign!
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Our helpful guide explores everything from: