When we first launched, we were using various Excel spreadsheets to manage the order and delivery status. We begged and borrowed iPads from other projects which we could turn into mobile EPOS systems straight away. We were briefing our frontline team on the fly and flexing the process daily based on their feedback. None of this was perfect, but with a single-minded focus on getting things up and running immediately, it worked and served its purpose phenomenally well. Three months in and we have since invested in using app-based delivery management tools. We’ve automated our reporting. We have glossy briefing packs for new delivery recruits. We’ve established how and where we can be more efficient, whether through direct cost or time. Crucially, we’re focusing only on the 20% of project that needs optimising, rather than the 100% of the project that we’d still be sat around discussing had it not been for the incredibly time-sensitive nature of the Coronavirus impact.
In one way or another, the last three months has been an exceptionally testing time for all of us, but if there’s one lesson that I’ll take away, it’s that there’s a huge opportunity to demonstrate entrepreneurial behaviours with great benefit when we’re constrained, be it by design or by factors beyond our control. Going forward if I have a glimmer of a good idea, I want to remember this experience and employ the same mindset. How can I test this? How can I test this with limited funds? How can I test this with limited funds and start testing it this week!? Great things can happen from an experiment, particularly when the worst case is that you learn something.
If you’ve got the very first spark of an idea; maybe you’re an online brand considering physical retail, an established retailer looking to try something different, or maybe you just have a problem that you’re not sure how to even start solving, then please don’t hesitate to get in touch. I don’t want to charge you for our time, I don’t want to hold you to a commitment of promised work, but nor do I want our collective teams sat through weeks and weeks of project meetings to conclude that a fully formed project scope just doesn’t stack up on paper!
In my line of work, we’re always looking for long term partnerships, but right now nothing gets my adrenaline pumping like an experiment.
Head Of Retail Operations